SpiderTest.com
First tool for the GoodSEOTools blog is SpiderTest. Spider Test is a free tool provided by Web Positioning Centre, which focuses on ‘Ethical Search Engine Optimization’
I’ve just checked the home page of LendersAndLoans.com, the site of Wheatworks’ free ‘Wise Borrower’s Guide‘.
SpiderTest is quick and the results of the test include some helpful pointers which I’ll correct in the next few days.
First, there are more than nine words in the page title, ‘lendersandloans.com, wise borrower’s guide and directory of financial resources on the web’. SpiderTest suggests nine or fewer.
Second, SpiderTest suggests the one bit of javascript be moved to an external file.
Third, there are three (or more) nested tables. SpiderTest suggests using CSS instead of tables for positioning.
SpiderTest also provides a list of the 20 most frequently occuring words on the page. Here’s where I think your page content becomes crucial. Fortunately, the words I want to appear in the search engines for this site are already in the > 2% area. I’ve read (have no proof that it’s true) that if you wish a word to be helpful to your search engine results, it should have a percentage of at least 2%.
One thing I would like to see in addition to a word list of the 20 most frequently occuring words, is a phrase list of the most frequently occuring 2, 3 and 4 word phrases.
Finally, a nice thing about SpiderTest is that the results provide a good explanation for the warnings and suggestions. Run one of your sites through SpiderTest and see what you find.